A change that has paid off: Larger shopping baskets, more sales
Before customers can make a decision, they have to narrow down the range to a small selection of relevant products – based on their preferences and price expectations. In stationary retail there are sellers who do just that. In the online shop, on the other hand, the customer makes their own selection. This is why search and navigation are the decisive aids in the furniture segment too.
Lifestyle4Living has replaced its previously used search solution with FACT-Finder Next Generation. The aim was to simplify the product search for customers, increase the conversion rate and achieve more speed in shop control: